Meet the team
The people behind Memory Robin
Founders
Katie
Founder & CEO
Katie is mum to three, and the founder of Memory Robin. She spent over twenty years in commercial life sciences while realising at home how little support there was for grieving families, and in particular her own children. That gap led to the idea behind Memory Robin, and the start of a personal mission to bring bereavement support to families, at any time, meeting them where they are, whether that's with a cup of coffee at 6am while the house is still quiet or at the side of a football pitch on a rainy Saturday afternoon.
Simon
Community Voice
Simon is a widowed father of two and police officer. As Memory Robin's community voice, many of the platform's early ideas came from his lived experience. Everything from not knowing how to log on to pay for school meals, to whether he should let his children join in sorting out his late wife's clothes, to the frustrations of not being able to keep her memory alive easily for his children. Simon keeps the voices of real families at the centre of every decision we take, and spends time learning from other families and their experiences to ground Memory Robin in both the everyday practicalities and emotional realities of bereavement.
The wider team
Nicola
Head of Content, Research and Partnerships
Nicola is a bereavement specialist and counsellor who has spent her career alongside grieving children, young people and adults. As a counsellor at Marie Curie, she has held the hands of families through some of the hardest moments of their lives, and that closeness to real grief shapes everything she brings to Memory Robin. Her background includes senior roles at Child Bereavement UK, most recently as Head of Training and Research, where she led safeguarding, service delivery and evidence-informed training for professionals across the UK. Nicola makes sure that what we build is grounded in real practice and genuinely serves the families who need it.
Olivia
Founder's Associate
Olivia is a recent university graduate who knows this work from the inside, having been seventeen when her own mum died. That experience gives her a rare understanding of what grieving families actually need, and why getting the details right matters so much. A classics graduate, she brings sharp research instincts and a real care for language to a company built on getting the words right. Olivia provides support across many areas of the business, including communications and marketing. She is also on a personal mission to get people saying the words died, dying, death and dead. The euphemisms we reach for to soften grief too often end up silencing it, and leaving bereaved families feeling set apart.
Advisors
Voices around the table, not behind a boardroom door
Our advisors bring governance, product and technology expertise, keeping what we build grounded in best practice.
Tom
Advisor, Governance, Audit, Risk & Assurance
Tom is a senior internal audit leader with more than two decades in financial services. He leads internal audit across Europe and the Americas for one of the world's largest asset managers, having previously served as Chief Internal Auditor at abrdn following 13 years at PwC. A Chartered Accountant and Chartered Internal Auditor, his technical grounding spans operational resilience, conduct and client outcomes, technology and data risk, and platform risk, alongside deep regulatory and governance experience.
For Memory Robin, Tom's perspective matters because families will trust the platform with some of the most personal material they hold. He brings the governance discipline of a career spent ensuring that regulated institutions keep their promises to the people who depend on them, applied here to safeguarding, data stewardship, AI governance and the accountability a bereavement platform owes the families it serves.
Professor Ashley PhD, FRSC
Advisor, Digital & Technology for Good
Ashley brings a rare combination of scientific depth, board-level business experience and a career-long commitment to technology as a force for good.
Ashley has founded three US-incorporated global not-for-profits and is President of TechForGood.org, which is aligned to the 17 UN Sustainable Development Goals, and CFO of the Pistoia Alliance. His recent work includes helping to develop a wearable medical device to suppress tics in Tourette's syndrome, tested publicly by the singer Lewis Capaldi.
For Memory Robin, Ashley brings the discipline of taking health technology from evidence to market. His experience spans the clinical validation that digital health products must earn, the commercial and investment judgement to scale them, and a conviction that technology should be built for the people who need it most. He helps ensure that Memory Robin's support for grieving families is grounded in evidence, built responsibly and ready to grow.
Partners & programmes
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